Portfolio · 2026 edition

Shezad
Ali Khan.

Digital marketing consultant, SEO expert and government-certified trainer. Mumbai.

12+ years 88 client projects 1,500+ students trained 5.0 on Google

shezadalikhan.com shezadalikhan@gmail.com +91 8082279822

Consultant. Trainer.
Mentor.

Based in: Mumbai, India
Agencies: TNXN Solutions (Founder & CMO) · Digital ARIS
Teaching: AI Masterclass · former Lead Trainer, IIDE
Govt. accreditation: Certified Trainer — Skill India / NSDC (NSQF Level 6)
Experience: 12+ years · teaching since 2018
People trained: 1,500+ across 38 cohorts

I manage two agencies, TNXN Solutions and Digital ARIS, run hands-on AI training in Mumbai, guest lecture across Hinduja, Thakur and Pillai, and consult founders before they are ready for a full-time CMO. Before that I was Lead Trainer at IIDE. What I teach on Monday is what I ship on Tuesday.

Twelve years, distilled.

12+
Years in marketing: 1,500+
People trained: 38
Cohorts delivered: 88
Client projects: 50+
Brands grown: 5.0
Google rating

One practitioner,
two engagements.

01 Track A

Growth & build

For businesses

SEO, growth strategy, fractional CMO, and SEO-first web builds. For founders and marketing leads who need judgment, not retainer activity.

Fifty-plus brands grown
88 projects on the public ledger
Twelve years in practice

02 Track B

Training & speaking

For colleges, institutes and L&D teams

Curriculum, cohorts, visiting faculty, workshops and keynotes. Government-certified under Skill India (MESC / NSDC, NSQF Level 6).

Twelve named institutions
38 cohorts delivered
1,500+ students trained

Most consultants only consult, and most trainers only teach theory. I do both, so what I teach comes from live client work.

Sold as judgment,
not activity.

01

Growth diagnosis

Two-week audit of your marketing function. Channel health, funnel leaks, attribution gaps, content debt. Output is a prioritised punch list with revenue estimates, not a hundred-page PDF.

02

Strategy & roadmap

Annual marketing plan against a P&L target. Channel mix, content investment, hiring plan, measurement stack. I build it with the founder, so nothing gets handed down.

03

Fractional CMO

Two days a week embedded as your interim marketing leader. Hiring, agency management, weekly leadership reviews, quarterly board reporting.

04

Technical SEO & schema

Crawl, render, Core Web Vitals, structured data. Schema matters more since AI Overviews arrived, and most Mumbai sites I audit have none at all.

05

SEO-first builds

Astro, WordPress, Shopify. Schema and Core Web Vitals are planned in from the start. This site is the reference build.

06

Migration & recovery

Replatforms, redirect maps, post-launch monitoring, and traffic-loss diagnosis when a previous migration broke rankings.

Six engagements, in detail.

Six of 88 projects on the public ledger, picked for the range of work they cover.

iCharms

Case 01
Delipack

Case 02
Cotton Stays

Case 03
Pearl Fertility

Case 04
Z Cube Design

Case 05
Techno Serve

Case 06

A note on numbers

Client performance data stays with the client. What follows is scope, role and duration, and you can check each one on the live site.

iCharms

Role: Product lead · Charity technology
Period: 2023 — Present
Live: icharms.app

iCharms is the flagship charity-management SaaS: a Laravel/Livewire platform with inbound-call screen-pop (Telnyx voice), donor import and de-duplication, PAF address lookup, a Kanban programme-management module and a full reporting suite. UK charitable organisations use it.

Custom SaaS
Donor CRM
PAF & Gift Aid
Telephony
Reporting

Three years in and still shipping. The platform is in active development.

Delipack Express / Ventures

Role: Full-stack build partner
Period: 2024 — 2025
Live: delipackexpress.com

End-to-end build for Delipack Ventures: a website plus a custom Laravel logistics application (LogiBuddy) and bespoke import landed-cost workbooks for machinery cleared through Nhava Sheva.

Website
Custom web app
Automation
Hosting & migration

A website, a custom logistics application and the landed-cost workbooks behind it, all for one account.

Delipack Express / Ventures website screenshot

Cotton Stays

Role: Full-stack growth partner
Period: 2024 — Present
Live: cottonstays.com

Full-stack growth partner for a Bhandardara resort brand. The website, SEO, organic social and paid media all run through one team, which answers for the whole journey.

Website
SEO
Social
Paid media
Brand

Site, search, social and paid, run by one team that answers for the whole journey.

Pearl Fertility & IVF

Role: Website & growth lead
Period: 2024
Live: pearlfertilityandivf.com

Website, lead-generation funnels and ongoing digital marketing for Pearl Fertility & IVF, built to turn clinic search traffic into booked enquiries.

Website
Lead generation
Digital marketing

Built to turn clinic search traffic into booked enquiries.

Pearl Fertility & IVF website screenshot

Z Cube Design

Role: Digital growth partner
Period: 2024
Live: zcubedesign.com

Full digital-growth engagement for Z Cube Design: brand strategy, a three-month growth roadmap and managed paid campaigns, alongside the website build.

Website
Brand strategy
Growth roadmap
Paid ads
SEO

Brand strategy, a three-month growth roadmap and managed paid campaigns, plus the build underneath.

Techno Serve Software Solutions

Role: Chief Marketing Officer
Period: From 2021
Live: technoservesolutions.com

As fractional CMO, built the inbound and outbound growth engine: content, demand generation, and the hiring and training behind the marketing function.

Fractional CMO
Inbound + outbound
Content engine
Hiring & training

The longest engagement on this list, and the testing ground for much of what I still teach.

Techno Serve Software Solutions website screenshot

Eighty-eight projects,
publicly listed.

88
Projects: 14
Industries: 23
With digital marketing: 10
B2B engagements

Full archive: shezadalikhan.com/work/

Every engagement on the public ledger. I checked each domain before publishing: live sites link out with a fresh screenshot, and parked or dead domains are listed without a link so nobody lands on a broken page.

Colleges, institutes,
and L&D teams.

01

Colleges & universities

Placement cells, HoDs and management hiring visiting faculty for digital marketing. Semester modules and guest lectures delivered at IIDE, Hinduja, Thakur, Pillai and Wilson. Students work through industry briefs and mock interviews and finish with placement-ready portfolios.

02

Training institutes

A certified trainer to deliver your digital marketing batches under your brand. You run admissions and operations; I run curriculum, delivery and assessment. Batches can be weekday or weekend, on-site across Mumbai or hybrid.

03

Corporate L&D teams

L&D and HR teams upskilling in-house marketing staff. Eight-week cohorts or one-day intensives built against your team’s actual gaps, on-site in Andheri, BKC, Powai, Lower Parel or wherever your office is.

12 named institutions · 1,500+ students trained · 12+ years training · 5.0 trainer rating

Six modules. Twenty-five days.

01 3 days

Foundations

Marketing fundamentals, funnels, the four-channel mix, brand vs performance, measurement primer.

02 5 days

Search & SEO

Technical SEO, on-page, content clusters, the AI Overviews era, link building, local SEO for Mumbai businesses.

03 5 days

Paid media

Google Ads search and shopping, Meta Ads, LinkedIn Ads, attribution, creative briefs, budget pacing.

04 3 days

Content & social

Editorial calendars, Instagram Reels, YouTube long-form, LinkedIn for B2B, a repurposing playbook.

05 4 days

Analytics & AI

GA4, GTM, Looker, AI in research and copy, prompt frameworks, automation with Make and n8n.

06 5 days

Capstone briefs

Real briefs from Mumbai brands graded against agency-grade rubrics. Students come out with a portfolio.

Mapped to your level, duration and placement goals

The syllabus document goes to your academic committee for sign-off before kickoff.

Four ways to run it.

01

Guest / visiting faculty

Semester or term modules as guest faculty. Fixed weekly slots, graded briefs, internship funnelling and placement support through my network.

02

Batch delivery

A full digital marketing batch delivered at your institute, under your brand. You handle admissions and ops; I handle curriculum, delivery and assessment.

03

Corporate cohort

Eight-week upskilling for your in-house team. On-site at your Mumbai office or hybrid, curriculum mapped to your team’s gaps.

04

Workshop / masterclass

One- or two-day intensive on a single topic: SEO, Google Ads, Meta Ads, AI marketing or analytics. Useful for offsites, faculty development or hiring spikes.

Twelve to twenty seats per cohort · On-site across Mumbai, hybrid, or fully remote · Workshops with two weeks’ notice

Government-certified.
Verifiable.

Qualification Pack: Digital Marketing Manager (MES/Q0706) v2.0
Framework level: NSQF Level 6
Issuing authority: Media & Entertainment Skills Council (MESC)
Recognised under: Skill India / NSDC, Govt. of India
Trainer ID: TR584949
Valid until: January 2027

Certified Trainer under the Skill India initiative, accredited by MESC/NSDC to train and assess professionals against the national Digital Marketing Manager qualification. Most trainers hold a badge from a private course. Mine sits in the national framework and comes with a trainer ID you can check.

Skill India certified trainer certificate — Skill India / NSDC · MESC · issued Jan 2025

Lectures, workshops, classrooms.

Guest lecture, full house · 2024
Hinduja College · 2024
Thakur College of Science & Commerce
Hands-on lab, live accounts · 2019
Whiteboard session, email marketing · 2019
Pace Career Academy

One thousand five hundred
careers, redirected.

1,500+
People trained: 38
Cohorts delivered: 2018
Teaching since: 12
Named institutions

IIDE
Hinduja College
Thakur College
Pillai College
Pace Career Academy
Digital Trainee
St. Xavier’s
NMIMS
Jai Hind College
KC College
Lala Lajpatrai
HR College

Shezad is a brilliant mentor and trainer. His vast experience and knowledge helps all his students not only theoretically but also logically and practically. He makes sure that his students are properly trained, understands their needs, has immense patience and always puts in extra efforts to go out of his way to help people learn.

Anjali Noronha — Product & Soft Skills Trainer · LinkedIn recommendation, September 2020

What I talk about,
and where.

01

AI for marketers, without the hype

Keynote · Workshop

What works in 2026 (RAG, agentic workflows, content systems) and what is theatre.
02

SEO after AI Overviews

Talk · Masterclass

Topical authority, entity SEO, and the death of the ten-blue-links mental model.
03

Personal branding for builders

Workshop

For engineers, designers and operators who need a public surface without becoming content creators.
04

Marketing math for founders

Workshop

LTV, CAC, payback period, contribution margin. For founders without a finance background.

Past engagements

2025 IIDE Pune Convocation — keynote on careers in growth
2025 Pace Career Academy — masterclass series, six sessions
2024 Thakur College of Engineering — guest faculty, marketing electives
2024 Digital Trainee Alumni Summit — fireside on AI in agencies
2023 Pillai College of Arts — workshop, SEO fundamentals
2023 Sia Art Jewellery All-Hands — fireside on the rebuild
2022 Mumbai Marketing Week — panel on attribution in the privacy era
2021 Techno Serve Founders’ Forum — talk on inbound for B2B SaaS

20-min keynote · College guest lecture (60–120 min) · 90-min workshop · Corporate training (half-day to multi-session) · Bookings open three months out.

Two engagements,
one method.

Client work

01

Discovery call

Forty-five minutes on revenue, current channels, what is broken and what good looks like. No deck, just an honest read on whether we are a fit.
02

Two-week audit

Access to your data, team and vendors. A prioritised punch list with revenue estimates and a recommended engagement shape. Paid, win or lose.
03

Engagement design

Project, fractional CMO or strategic retainer. Term, days, KPIs and exit criteria go on a one-page scope, with no SOW theatre.
04

Weekly cadence

Weekly with the founder, bi-weekly with the team, monthly with the board if relevant. Quarterly off-ramp review.

Training

01

Discovery call

Twenty minutes to scope audience, batch size, dates, and the outcome you are accountable for. No charge, no obligation.
02

Curriculum mapping

The six-module curriculum tailored to your level, duration and placement goals, written up as a syllabus document your committee can sign off.
03

Delivery

On-site across Mumbai or hybrid. Live sessions, graded briefs, trackable attendance. Students build a portfolio as they go.
04

Outcomes & report

Assessment scores, a completion report, and placement support through my network. Evidence your placement cell can show.

Words from clients and students.

5.0 33 verified reviews on Google

For any business in Mumbai seeking genuine online visibility, connecting with Shezad Ali Khan is the smartest move you can make. As an SEO expert in Mumbai, his skill set is genuinely unmatched.

Abdul Shaikh Verified Google review
Shezad Ali Khan is one of the finest digital marketers in Mumbai. When it comes to website SEO, he is the top SEO expert in all of Mumbai. The most skilled person in creating SEO techniques.

Digital Aris Verified Google review
He is a true expert in digital marketing, SEO and website development. His deep knowledge and hands-on experience are exceptional. What truly sets Shezad apart is his dedication, integrity and transparency.

Firdous Saeed Brand designer · LinkedIn, 2025

+ 20 more

Fixed fees. Quoted after a call.

Every engagement is a fixed fee, agreed in writing before any work starts. No hourly billing, no surprise invoices. Audience size, duration, curriculum depth and format move the price more than any rate card could.

01

Project

A defined piece of work with a start and an end.

Growth or technical SEO audit
Website build or migration
One- or two-day workshop

Investment

Quoted after a discovery call

02

Retainer

Monthly, for as long as it is earning its keep.

SEO leadership
Fractional CMO, two days a week
Weekly cadence with the founder

Investment

Quoted after a discovery call

03

Programme

Cohorts, semester modules and batch delivery.

Eight-week corporate cohort
Semester module as visiting faculty
Full batch delivery under your brand

Investment

Quoted after a discovery call

Workshops with two weeks’ notice · Eight-week cohorts need four to six weeks of design time · Most retainers live within four to six weeks of the first call

Where a scope is genuinely fixed, the price is published: WordPress malware cleanup starts at ₹7,000.

Next step

Have a project, a team,
or a curriculum?

I consult founders before they need a full-time CMO, and I train teams who want to run their own marketing instead of outsourcing it. I also build SEO-first sites that keep bringing in search traffic long after launch.

Email: shezadalikhan@gmail.com
WhatsApp: +91 8082279822
Calendar: cal.com/shezad/30min
LinkedIn: in/shezadalikhan

shezadalikhan.com · Available for freelance · Mumbai, India · For paid media, web builds and retained delivery at team scale, my agency is tnxn.agency.

ShezadAli Khan.

Consultant. Trainer.Mentor.

iCharms

Delipack Express / Ventures

Cotton Stays

Pearl Fertility & IVF

Z Cube Design

Techno Serve Software Solutions

Government-certified.Verifiable.

Have a project, a team,or a curriculum?

Shezad
Ali Khan.

Consultant. Trainer.
Mentor.

Government-certified.
Verifiable.

Have a project, a team,
or a curriculum?