Service / 01 · Trainer
Digital marketing trainer based in Mumbai.
Government-certified Digital Marketing Trainer under Skill India (MESC/NSDC, NSQF Level 6). Curriculum built from twelve years of agency reality, not textbook chapters. Cohorts ship portfolios. Mumbai brands, briefs, and outcomes.
Digital marketing class · Mumbai, 2024 Cohorts trained
38
Students placed
1,500+
Years teaching
12+
Average rating
5.0
Government Accreditation
Certified Trainer — Skill India
Train-the-Trainer certification under Skill India / NSDC. Accredited by the Media & Entertainment Skills Council (MESC) to train and assess professionals against the national Digital Marketing Manager qualification — NSQF Level 6.
- Trainer ID
- TR584949
- Valid until
- January 2027
Curriculum / 02
Six modules. Twenty-five days.
The default eight-week shape. Modules collapse and stretch to fit a workshop, a semester, or a one-on-one. The order is deliberate — measurement before media, content before paid.
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01
Foundations
Marketing fundamentals, funnels, the four-channel mix, brand vs performance, measurement primer. Three days.
-
02
Search & SEO
Technical SEO, on-page, content clusters, AI Overviews era, link building, local SEO for Mumbai businesses. Five days.
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03
Paid media
Google Ads search and shopping, Meta Ads, LinkedIn Ads, attribution, creative briefs, budget pacing. Five days.
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04
Content & social
Editorial calendars, Instagram Reels, YouTube long-form, LinkedIn for B2B, repurposing playbook. Three days.
-
05
Analytics & AI
GA4, GTM, Looker, AI in research and copy, prompt frameworks, automation with Make and n8n. Four days.
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06
Capstone briefs
Real briefs from Mumbai brands graded against agency-grade rubrics. Portfolio outcome, not a certificate. Five days.
Who it is for / 03
Four kinds of room.
Career switchers
Mumbai professionals moving from sales, finance, content, or design into digital marketing. Sunday cohorts so you keep your day job.
In-house teams
Marketing departments at Mumbai brands that want their team trained on the same playbook the agency uses — without paying agency retainers.
College students
IIDE, Hinduja, Thakur, Pillai, Wilson — already taught there. Guest lectures, semester modules, and graduation-ready certifications.
Agencies upskilling
Andheri and BKC agencies that need junior teams brought up to senior fluency — fast, in eight weeks rather than two years.
Formats / 04
Pick the shape.
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01
Corporate cohort
Eight-week program for your in-house team. On-site at your Mumbai office, or hybrid with weekly live sessions. Twelve to twenty seats per cohort.
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02
College module
Semester-long curriculum delivered as guest faculty. Industry briefs, internships funneled through my network, placement support.
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03
Workshop
One- or two-day intensive on a single topic. Useful for leadership offsites, agency away-days, or hiring spikes. In Mumbai or remote.
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04
One-on-one
Twelve-week individual mentorship if you do not fit a cohort. Two 1:1 sessions a month plus async reviews of your work.
Outcomes / 05
The signal is Monday morning.
Three measurable outcomes from past Mumbai cohorts. Names live on the students page and the testimonials page.
— IIDE cohort 31
Twenty-two students placed within ninety days of cohort end
Eleven into agencies, seven into in-house roles at D2C brands, four into freelance pipelines. The cohort capstone was a real brief from a Mumbai jewellery brand — three of the placements came from the agency that judged it.
— Corporate · Andheri brand
In-house team brought from junior to senior in eight weeks
Sixteen marketers, mixed seniority. Pre-training audit found the team running campaigns without a single attribution model. Eight weeks later they were running their own GA4 + Looker stack and renegotiated their agency scope.
— One-on-one · career switcher
From hotel front-desk to in-house marketer in fourteen weeks
Twelve-week mentorship plus two weeks of interview prep. Portfolio was three live campaigns and a teardown of the hiring company’s funnel. Offer letter signed inside week fifteen.
FAQ / 06
Trainer questions, answered.
- Why hire a digital marketing trainer in Mumbai instead of an online course? +
- Online courses scale by removing the trainer. The cost is feedback. In a Mumbai cohort with twelve to twenty seats, you get reviewed work, real briefs from local brands, and a Sunday Q&A where the trainer answers your question, not the average question. The hiring market in Mumbai still rewards portfolio depth over certificate count.
- Who is the trainer behind this? +
- Shezad Ali Khan. Twelve-plus years training digital marketing across Mumbai. Lead trainer at IIDE since 2018. Thirty-eight cohorts, 1,500+ students placed. Government-certified Digital Marketing Trainer under Skill India (MESC/NSDC, NSQF Level 6). Google Ads Partner certified. Diplomas in Web Development, Graphic Design, and Digital Marketing. Based in Jogeshwari West, Mumbai.
- What outcomes have past students seen? +
- Ninety-two percent placement rate across the last fifteen cohorts. Alumni working at IIDE, WPP, Schbang, Tonic Worldwide, in-house at D2C brands, and as freelance consultants. The student page on this site has six full placement stories with company names and timelines.
- Can you train an in-house team at our Mumbai office? +
- Yes. Corporate cohorts run on-site in Andheri, BKC, Powai, Lower Parel, and across Mumbai. Minimum twelve participants, maximum twenty. Curriculum is built against your team’s actual gaps — not a generic syllabus.
- How is this different from the corporate training packages on the services page? +
- The /services/ page is a directory across all engagements: guest lectures, mentorship retainers, and corporate training. This page focuses specifically on the digital marketing trainer role in Mumbai — curriculum, formats, and engagement shapes for that one offer. Same trainer, narrower scope.
- What does it cost? +
- Workshops, corporate cohorts, college modules, and one-on-one mentorship are all quoted after a discovery call. The variables — audience size, duration, curriculum depth, and format — matter more than a rate card. Every engagement is a fixed fee with no hidden costs.
- How quickly can you start? +
- Workshops with two weeks’ notice. Eight-week cohorts need four to six weeks of design time before kickoff. The next open one-on-one mentorship cohort starts within the quarter — four seats typically available.
— Next step
Book a 20-minute call. Decide if we are a fit.
Tell me the audience, the gap you are closing, and the date you need to hit. I will tell you whether a workshop, a cohort, or one-on-one fits — and what it costs.
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